About Us

New Channel Developments was started by Sheridan Chaffey in 2005, based on over 25 years in the retail trade. Our expertise lies within high street retail, catalogues, supermarkets, TV shopping, and wholesale. We help clients find new sales channels at costs far below the cost of employing someone.

We have a proven capability to support clients through sales challenges. Our sales methodology will bring significant benefits in a short timescale.

We provide experienced professional sales agents to pitch on your behalf.